You know the audience is important, but how do you actually design a report for one? My suggestion, design your report for 3 audiences. Want to buy my book? You can get it here. Transcript Okay. So today I’m wanting to talk a little bit about your reporting audiences. Now, this is something. If you’ve […]
Data to Action Strategy (Ep, 5)
In this video I’ll walk you through the 4 things you need to consider when developing your own data to action strategy. Transcript ?All right. So today let’s talk about the few different things that you need to think about. If you’re going to develop a data to action strategy. We have data. And we […]
Why do so many data dashboards fail?
In this vlog I talk about what I think is the biggest reason why many data dashboards fail. Transcript ?Thank you. So last week I asked the people who follow my newsletter. If they have any topic requests. And I had this nice little email I got from Dr. Maria-Theresa Okafor, she says happy Wednesday […]
Touching the Brain & Experience Design
What does touching the brain have to do with user experience design? Transcript ?So, what does touching the brain have to do with experience design? All right. So a few years ago. I had the privilege of being able to deliver a keynote speech for the visitor studies association. These are like evaluators who work […]
What is the difference between CX design and UX design? (Ep. 2)
What is the difference between Customer Experience Design and User Experience Design? That’s what I discuss in today’s vlog. Links Transcript So I found myself reading and executive order from the president of the United States of America. It was an executive order on federal customer experience. Which made me think, like what the heck […]
How to Create Simple User Personas (Ep. 1)
How you design better websites, reports, presentations, toolkits, and all sorts of other things, really does start with the audience. But what does actually mean? In this vlog I’ll talk you through creating super simple user personas that can help you design better information products. Transcript All right. So in the research and evaluation world, […]
Good Intentions, Bad Websites
Dear research and evaluation community, we have a website problem. The problem? Many of our websites suck. I’m talking about resource sites, toolkits, organization homepages, project websites, communities of practice, association sites, learning communities, online reports, etc… As an evaluator who has been developing websites personally and professionally for 15 years now, I wanted to […]
Designing an Executive Summary with Canva
Design is a process. So is creativity. In today’s post I’ll walk you through the process I would use to design an executive summary style report using Canva. Step 1. Simple Mini Personas Take a notecard and draw a little picture of a person. Don’t worry about the art, stick figures are fine. Then give […]
Your report is not broken.
Is nobody reading your report? Have you put tons of work into something then shared it out to the world, only to hear nothing in return? It might be easy to think that you’re to blame. If only you knew how to design a better report or create better charts, everything would be different… But […]
Information design is not data visualization.
Referring to data visualization as information design is like referring to survey design as evaluation. Yes, evaluators tend to design surveys. But there is way more to being an evaluator than designing a survey. Learning how to be an information designer requires more than learning how to create nice looking charts, infographics, presentations, and reports. […]
What’s so special about UX research with Joanna Prout
Over the coming year I hope to spend a little time on this blog showcasing some of the members of my Information Design Academy. In today’s post we’ll hear from Joanna Prout. Joanna is currently exploring a career transition from research and evaluation into the field of user experience research. I asked her to share some […]
Where we Fail
In today’s post I want to address one those elephants in the room. It’s about the biggest reason why data people have trouble producing creative work. We are all creative, but some of us have way more practice. You want to know what I’ve learned in my decade long transition from data analyst to information […]










