My Story
My origin story starts as a smart kid who loved to think and learn, but struggled to read books. And even though that didn’t really change over time, I made it all the way to a master’s degree.
Then I found myself in a career surrounded by boring PDFs. They were also a struggle to read. They made me feel stupid, like I didn’t belong.
That challenge pushed me to learn as much as I could about design, illustration, storytelling, and copywriting. Knowing both the data side and the creative side has helped me see things I never would have seen if I just relied on my university training. It’s given me a superpower and a new frame when looking at our work.
So now-a-days, I don’t blame myself as much as I did before for my concentration challenges (although a recent ADHD diagnosis also helped).
Change can be hard. But it isn’t really the tech part, or the creative part that keeps our research and evaluation reports obscured from the wider world. It’s all those deeply ingrained habits we’ve developed over the last few decades and the bureaucracy that comes with them.
You can learn more on my consulting services page. Most evaluation reports and resources are written for print but need to work on the web. Like adapting a book for film, this requires rethinking structure and presentation for a different medium.
Want to get in touch?
Here are three ways:
- We can connect on LinkedIn
- You can send me an email: chris@freshspectrum.com
- You can schedule a free 30 minute chat over Zoom: calendly.com/clysy/30min